Today we’re speaking with Julia Hamilton, founder of Camaraderie Communication in Sydney. A veteran communicator, Julia decided to make the leap to her private enterprise in January of 2021. Read on to review her story.
Q&A with Camaraderie Communication founder Julia Hamilton
This interview has been gently edited for measurement and readability.
GoDaddy: Tell us how your company purchased started
Julia Hamilton: I’ve been working in communications for 12 years (!) – not the IT, telcomm type nonetheless the writing type, the place you sit in entrance of a laptop computer laptop all day, crafting phrases to share tales. I’ve been doing this with every kind of producers, perpetually.
I’ve lastly ventured out on my own to produce comms assist independently.
After a pressured break from work (parental go away) and seeing so many of my clever buddies starting up and succeeding with their corporations, I decided it’s time. I’m slowly starting to see corporations current some curiosity.
GD: How did COVID-19 impact your company and the way in which did you reply to the challenges?
JH: If one thing, the shift to working almost solely helped improve enterprise. Everyone is starting to understand more and more the ability of inserting time, energy and sources into internal communication.
GD: Has there ever been a time everytime you thought a mission/your company could fail?
JH: Yes! All the time! The concern of having no purchasers. But this concern solely pushes me extra sturdy to get my determine ‘out’ there.
GD: You have some big-name purchasers — PWC, NSW Government, TEDx — inform us about the way in which you landed these initiatives.
JH: Through earlier roles in massive organisations and by setting up trusted relationships over time. It always pays off to be in contact.
GD: Have you obtained any awards or honors?
JH: In my earlier roles nonetheless not formally by means of Camaraderie – however!
GD: What on-line devices do you make the most of to your company?
JH: GoDaddy, for each factor in the interim — web deal with, site, web internet hosting, e mail.
It took me a pair of goes to buy my space: there are so much of writers in the marketplace, and so many names taken. Every comms-related determine I would assume of was snapped up. Ahhh.
I keep in mind going once more to my ‘why’: To help organisations assemble a stronger sense of group for his or her employees. Which helped. But even that determine, ‘Camaraderie,’ was taken.
So I chosen one of GoDaddy’s options in its place: CamaraderieComms.com.
I chosen to go with .com reasonably than .com.au just so I may probably be open to working for purchasers outdoor of Australia lastly, and by no means keen to limit myself. That determine was going for decrease than $10 for a two-year registration, which I added to my shopping for cart.
Related: 10 solutions for choosing the proper space determine
GD: What distinction have these devices made to your company?
JH: They’ve made each factor come all through as further expert.
GD: Do you should have any advice for any individual who’s merely starting a enterprise in your space?
JH: Just START, on one factor.
Spend half-hour a day so that you just get to the highest of each week and instantly realise: Aha! I’ve moved forward.
Tell a pair of trusted buddies/colleagues/family about your plans so that they keep you accountable. Mamamia’s Lady Start Up course is a extraordinarily worthwhile, helpful group, if that’s an selection for you. It’s like having your private fan base!
GD: Are there any errors you made that totally different entrepreneurs ought to try to stay away from?
JH: Don’t try and get too clever with names and concepts. Keep it straightforward. And always test ideas with your ‘customer’ — we’ll get so swept up working away in our private bubble!
GD: Any totally different closing phrases of data?
JH: Always assume once more to your ‘why.’ What’s the problem you’re attempting to resolve for people and why is it obligatory? This has helped me every time I’ve felt a bit caught or stagnant.