Watch iPhone 13 launch live: How to view Apple’s event today

apple iphone 13 event september
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Apple is captioning this event “California streaming.”


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This story is a part of Apple Event, our full protection of the most recent information from Apple.

Today’s the day. There’s no realizing what Apple shall be launching at its “California streaming” event. But it is a protected wager we’ll see a brand new iPhone, doubtless known as the iPhone 13, and the Apple Watch Series 7. (We might additionally see the rumored AirPods 3). The event, which is able to happen nearly, would possibly showcase a new iPhone design together with enhancements to the telephone’s digital camera and different specs. Apple hasn’t mentioned its plans for the units, except for a point out of 4 new iPhones in a submitting with the Federal Communications Commission.

Join us for CNET’s stay protection and watch celebration at 9:30 a.m. PT — half-hour earlier than the beginning of the massive event.

The most dramatic change for the brand new iPhones, except for higher cameras that Apple all the time tends to supply, is alleged to be the aptitude to make calls and ship texts in emergencies when there is not any cell protection. Generally, although, they’re anticipated to nonetheless depend on 5G wi-fi expertise for day-to-day connectivity.

The iPhone 13 comes a yr after considered one of Apple’s most profitable launches, with the 5G-powered iPhone 12. The machine provided the primary main revamp of the iPhone’s design since 2017, when Apple launched its $1,000 iPhone X, with its new face-unlocking design and higher display screen expertise. One survey carried out earlier than the iPhone 12 announcement from Decluttr, a tool recycler and reseller, discovered {that a} “staggering” 53% of respondents deliberate to purchase the brand new iPhone, touching off what analysts name a “supercycle” of telephone upgrades. 

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What to count on at Apple’s September event



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Apple did notch a rise in iPhone gross sales within the three months following the discharge of the iPhone 12. In January, the corporate stated iPhone gross sales in the course of the holidays jumped 17% from the earlier yr, serving to to lead the corporate to its highest recorded income and revenue ever.

“It is not far from any of our minds that this result caps off the most challenging year any of us can remember,” Apple CEO Tim Cook stated in a name with traders after posting the corporate’s monetary outcomes. “It is an understatement to say that the challenges it posed to Apple as a business paled in comparison to the challenges it posed to Apple as a community of individuals, to employees, to their families, and to the communities we live in and love to call home.”

“These results show the central role that our products played in helping our users respond to these challenges,” Cook added.

Though Apple’s doubtless to supply a compelling improve to some clients, it is occurring at a time of turmoil each inside and out of doors the tech business. For the previous yr and a half, the pandemic has pressured Apple, Microsoft, Sony and lots of different tech corporations to maintain occasions on-line

The virus has upended billions of individuals’s lives around the globe, forcing whole nations into quarantine in efforts to cease its unfold. Those disruptions have additionally slowed manufacturing and transport around the globe, exacerbating components shortages which have delayed manufacturing of recent computer systems, vehicles and online game consoles.

Apple thus far has been in a position to maintain merchandise largely in inventory, analysts say, due partially to the corporate’s savvy administration of its provide chain.

While the iPhone shall be a key product we see at Apple’s event this yr, and sure what most individuals focus their consideration on, the corporate’s anticipated to have different units to showcase. Those embrace new Mac computer systems with upgraded chips and new iPads

When is the Apple event?

Apple’s online-only event will be on Tuesday, Sept. 14 at 10 a.m. PT, which is 1 p.m. ET, 6 p.m. BST and Sept. 15 at 3 a.m. AEST. (Sorry, Australia.) 

CNET’s stay protection and watch celebration begins at 9:30 a.m. PT. You can watch that above.  

Where can I watch Apple’s livestream?

You’ll have the option to stream Apple’s event straight from the company’s website

What can we count on, in addition to the iPhone 13 launch?

Apple’s digital occasions are quick paced and slickly produced. And execs throw in a minimum of one or two jokes to maintain you entertained. Maybe they’re going to even make a Mamas and Papas joke, however do not wager on it.